A better-aging serum powered by bakuchiol, a plant-based retinol alternative that is 4x gentler than retinol for a Kinder way to smooth skin texture and minimize the appearance of fine lines and wrinkles. Kind enough for daily use, safe for sensitive skin and first-time retinol users. Key ingredients: - Bakuchiol: 4x gentler than retinol and clinically proven to visibly reduce the appearance of fine lines and wrinkles. - Jojoba Oil Contains powerful antimicrobial properties and helps to prevent the visible signs of premature aging. - Squalane: A natural antioxidant that helps to hydrate and soften skin. Bakuchiol Benefits: - Helps to clear and minimize the appearance of pores - Bakuchiol serum smooths skin texture and refines skin - Safe to use while pregnant or breastfeeding (free of Vitamin A) CLINICALLY KIND®. REAL RESULTS: 90% said skin looked renewed* 85% said it helped appearance of fine lines and wrinkles* 85% said skin was firmer* *Based on a 2-week, 41 subject consumer questionnaires while used as directed Apply 1-2 drops on clean, dry skin right after cleansing as part of your nighttime routine. Use bakuchiol serum alone or with the moisturizer of your choice. HELIANTHUS ANNUUS (SUNflOWER) SEED OIL, COCO-CAPRYLATE/ CAPRATE, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, SQUALANE, BAKUCHIOL, TOCOPHERYL ACETATE, ECLIPTA PROSTRATA (FALSE DAISY) EXTRACT, MELIA AZADIRACHTA (CHINABERRY TREE) LEAF EXTRACT, MELIA AZADIRACHTA (CHINABERRY TREE) FLOWER EXTRACT, CORALLINA OFfiCINALIS (ALGAE) EXTRACT, COCCINIA INDICA (IVORY GOURD) FRUIT EXTRACT, MORINGA OLEIFERA (DRUMSTICK TREE) SEED OIL, SOLANUM MELONGENA (EGGPLANT) FRUIT EXTRACT, ALOE BARBADENSIS FLOWER EXTRACT, CURCUMA LONGA (TURMERIC) ROOT EXTRACT, OCIMUM BASILICUM (BASIL) FLOWER/LEAF EXTRACT, OCIMUM SANCTUM (HOLY BASIL) LEAF EXTRACT. We do not believe that CLEAN products are a must or the answer to every skin care problem. But we want to provide a quick guide for those who want to avoid certain ingredients. Our Clean Beauty concept is primarily defined by the ingredients you won't find in the products with the CLEAN icon: BHA (butylated hydroxyanisole), BHT (butylated hydroxytoluene), chemical sunscreens, EDTA, ethanolamines, ethoxylated ingredients (Ceteareth-20, emulsifying wax, PEGS, polysorbate-20, polysorbate-40, steareth-20, sulfates), formaldehyde, methylchloroisothiazolinone and methylisothiazolinone, methylcellulose or 2-methoxyethanol, nitro- and polycyclic musk, parabens, petrolatum and paraffin, phthalates, resorcinol, silicones, animal by-products (with the exception of lanolin and beeswax), toluene, triclosan and triclocarban. With this icon you can see at a glance which products meet the standard of our CLEAN Guide. Read more in the STUDIO about THE NICHE CLEAN GUIDE !