A revolutionary, smooth-whipped long wearing lip color with a comfortable matte feel. The highly pigmented Colour Plush Soft Matte formula is uniquely lightweight and delivers a cream to powder finish. Layer over the cushiony Prime Baume for an everlasting lip. A refillable dual product that preps and finishes in one chic compact.
Shades:
Red 1: Saturated true red with an orange undertone
Red 2: Saturated true red with a blue undertone
Nude 1: Mid-tone pinky nude with a neutral undertone
Nude 2: Medium-dark nude with a warm blue undertone
- Four hero lip shades with carefully selected undertones that celebrate a wide range of complexions. A nude lip color can mean very different things on different skin tones, as can the “perfect” red - with that in mind, it took over two years to formulate these iconic shades, testing them all over the world at photoshoots and on fashion runways.
- Prime Baume: A hybrid lip primer and balm formulated to create a plump, cushiony base with a semi-matte finish. A unique blend of oils and vegan waxes leave a firm yet supple layer on the lips filling in natural lines and creases.
- Colour Plush Soft Matte: A uniquely hydrating matte formula, with a velvety finish. The shades are rich yet buildable allowing for control of opacity for a subtle or bold result. The lightweight formula is extremely long wearing without drying out the lips.
Prime Baumes key ingredients
- Amazonian Cupuaçu Butter: restores skin’s elasticity, holds 440% of its weight in water and leaves the skin moisturized for hours after application.
- Cherry Seed Oil: supports smooth and even skin texture.
- Squalane: prevents loss of hydration, supports skin’s elasticity and firmness.
- Tahitian Gardenia Flower: revitalizes and firms lips and supports healthy skin barrier.
Color Plush Soft Matte key ingredients:
- Phylcare Hyacolor: is a unique Hyaluronic Acid microsphere technology deeply penetrates skin with a naturally plumping effect.
- Tahitian Hibiscus Oil: protects against environmental stressors.
- Meadowfoam: moisturizes and helps lips retain hydration hours after applying.
- Apricot Seed Oil: boosts skin’s natural radiance while addressing fine lines.
- Clean
- Cruelty Free
- Vegan
- Made in Italy
After prepping lips with Prime Baume, apply an even layer of Colour Plush Soft Matte using the Lip Brush starting from the center of the lips lifting outwards. Use as much product as needed for desired finish. After application with the Lip Brush, blur out the edges using fingertip for a delicious lived-in finish.
”I formulated Nude 1 with neutral pink undertones, and Red 1 with orange undertones, both created to suit lightest to medium-dark skin tones. Red 2 and Nude 2 I formulated for deep to deep dark complexions with warm blue undertones. This is just my guide, as you can interchangeably wear all intelligent shades as they are highly vetted for effortless wearability.” – Fara Homidi, makeup artist and founder.
Prime Baume: POLYBUTENE, HYDROGENATED POLYDECENE, TRIMETHYLOLPROPANE TRIISOSTEARATE, PENTAERYTHRITYL TETRAISOSTEARATE, HYDROXYSTEARIC ACID, POLYGLYCERYL-3 DIISOSTEARATE, SYNTHETIC WAX, THEOBROMA GRANDIFLORUM SEED BUTTER, DISTEARDIMONIUM HECTORITE, POLYHYDROXYSTEARIC ACID, SODIUM HYALURONATE, PRUNUS AVIUM (SWEET CHERRY) SEED OIL, SQUALANE, COCOS NUCIFERA (COCONUT) OIL, GARDENIA TAITENSIS FLOWER, HIBISCUS SABDARIFFA FLOWER EXTRACT, MEADOWFOAM ESTOLIDE, HYDROGENATED CASTOR OIL, MICA, PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE, PROPYLENE CARBONATE, RICINUS COMMUNIS (CASTOR) SEED OIL, TOCOPHEROL, TITANIUM DIOXIDE (CI 77891)
Colour Plush Soft Matte: DIMETHICONE, JOJOBA ESTERS, ISOPROPYL PALMITATE, BUTYROSPERMUM PARKII (SHEA) BUTTER, C10-18 TRIGLYCERIDES, HELIANTHUS ANNUUS (SUNFLOWER) SEED WAX, SQUALANE, SILICA, MICA, LAUROYL LYSINE, SYNTHETIC WAX, POLYHYDROXYSTEARIC ACID; AROMA/FLAVOR, ASCORBYL PALMITATE, COCOS NUCIFERA (COCONUT) OIL, GARDENIA TAITENSIS FLOWER, HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL, HIBISCUS SABDARIFFA FLOWER EXTRACT, HYDROGENATED CASTOR OIL, MEADOWFOAM ESTOLIDE, PRUNUS ARMENIACA (APRICOT) KERNEL OIL, RICINUS COMMUNIS (CASTOR) SEED OIL, SODIUM HYALURONATE, TOCOPHEROL, [+/ -: IRON OXIDES (CI 77491), TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77492), RED 7 LAKE (CI 15850), BLUE 1 LAKE (CI 42090)]
We do not believe that CLEAN products are a must or the answer to every skin care problem. But we want to provide a quick guide for those who want to avoid certain ingredients.
Our Clean Beauty concept is primarily defined by the ingredients you won't find in the products with the CLEAN icon:
BHA (butylated hydroxyanisole), BHT (butylated hydroxytoluene), chemical sunscreens, EDTA, ethanolamines, ethoxylated ingredients (Ceteareth-20, emulsifying wax, PEGS, polysorbate-20, polysorbate-40, steareth-20, sulfates), formaldehyde, methylchloroisothiazolinone and methylisothiazolinone, methylcellulose or 2-methoxyethanol, nitro- and polycyclic musk, parabens, petrolatum and paraffin, phthalates, resorcinol, silicones, animal by-products (with the exception of lanolin and beeswax), toluene, triclosan and triclocarban.
With this icon you can see at a glance which products meet the standard of our CLEAN Guide.
Read more in the STUDIO about
THE NICHE CLEAN GUIDE
!
